Mercedes-Benz Fashion Week Russia: Jenia Kim - Uzbek designer as 1 of Top 5 newcomers
Founded by Jenia Kim, a young Moscow-based Uzbek designer of Korean descent, J.Kim is already on sale in the Moscow showroom Indexflat and has even managed to acquire a following among girls. Kim is currently studying at the Moscow Art and Industry Institute, but has proven she has a great future ahead of her. Her originality is something to be envied even by famous designers.
J Kim’s collection shown at MBFW Russia weaves together elements from traditional costumes of Japan and Korea, Joan Miró’s abstractions, Yin and Yang. The designer takes inspiration from Asian culture, specifically that of her hereditary Korea.
At the same time, her style — which showcases recycled elements from Asian traditional dress and forgotten arts and crafts — is completely modern and relevant. At 23, she already has the designer’s most important quality — a style which is both bright and distinct.